The Industrial IT Sales CD for Pulp & Paper pulls together high level, introductory PowerPoint presentations for all the major solutions available to the Pulp & Paper industry. The goal of the CD was to provide our salesforce with presentation material on the expanded portfolio of solutions available to the industry. In doing so we hope to educate both the salesforce and our customers about all the solutions available in our customer centric organization. We also chose to follow the same layout, design and copy elements found in the Industrial IT for P&P printed brochure. Not only did this provide us with a lot of consistency in our message, but it also helped reduce development costs.
Target market: The CD is for the global Pulp & Paper Sales force- , BA PIPM: BU Pulp & Paper.
Project responsibles:
Marcom: Sarah Kunkleman Smith
BU sponsor: Ken Morris
Agency responsible:
The Axis Group, Columbus Ohio
Example posted: December 3, 2001
Sales presentation