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Brand Identity

Backgrounds


		Standard The red colored ABB logo is the standard and is used for most applications. The background of the ABB logo is white

Exceptions
In exceptional cases, such as on colored office forms or carbon copy sheets, the black version of the logo may be used on colored backgrounds.

The white logo may be used on black background, the black logo on white background.

The red, bold version logo, without claim, used on a black background, is strictly reserved for use on black ABB uniforms and other black, textile-based applications eg, giveaways and products.

Forbidden
The standard logo may not be used on a colored background or an image.

Last edited 2008-11-11

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