Johannesburg, South Africa, Feb. 11, 2009 - ABB South Africa is running an advertising campaign in print and electronic media this week to showcase its new corporate branding. The messaging dramatically highlights the benefits of ABB's power and automation technologies for energy efficiency, grid reliability and industrial productivity.
The campaign, which coincides with ABB's annual results globally and locally and the country's national budget, will appear in national business dailies, on CNBC Africa television and online on business and industry websites.