WHY IT MATTERS

<p>Circularity is no longer a side initiative. It’s about competitiveness. Choosing ABB’s circular approach means improving performance and profitability today – while investing in a future that’s leaner and cleaner.</p>

Reducing environmental footprint

<p>Designing with responsibility, sourcing materials ethically and engineering products for repairability, reusability, and minimal waste to support measurable progress across ESG priorities.</p>

Improving business value

<p>Reducing costs, improving efficiency, extending asset life, and unlocking value across the value chain.</p>

Enabling lasting success through collaboration

<p>Working side by side with customers to tailor strategies that deliver long-term results, driving both circular value and business edge.</p>

UNLOCKING YOUR CIRCULAR EDGE

<p>At ABB, we enable industries to do more with less – reducing material use, waste, and energy without compromising reliability or performance. Our circular approach keeps value in use: products that last longer, systems built to outperform, and materials reborn through refurbishment, retrofitting, and recycling.</p>

The Circular Edge - click to watch the video

THE EDGE HIDING IN PLAIN SIGHT

Volatile costs, supply chain shocks, and tighter rules. Erich Labuda, President, Motion Services division, on how circularity helps top companies win.

MO_Circularity_TL_ErichLabuda

THE VALUE TO OUR CUSTOMERS

From reliable and efficient products, smart diagnostics and upgradable systems to responsible sourcing and end-of-life strategies, we help industries preserve resources, extend product life, boost operational efficiency and resilience, and reclaim material and economic value in innovative ways.

FACTS AND FIGURES

We co-develop circular strategies with our customers – grounded in their business needs and built to deliver long-term results. Because lasting success requires collaboration across the entire value chain.

Designed to reduce 246 tons

<p>of CO₂ emissions cut annually by <a href="https://new.abb.com/news/detail/131096/net-zero-in-action-abb-powers-gsks-sustainability-leap-in-singapore">GSK’s Tuas South site in Singapore</a>, through a comprehensive energy efficiency strategy - including fleet-wide appraisals and the installation of 65 ultra‑efficient motors combined with variable speed drives.</p>

Designed to reduce 8,000 €

<p>annual savings on the electricity bill. <a href="https://www.abb.com/global/en/areas/motion/campaigns/7-reasons-to-select-to-a-2-in-1-motors">Plug-and-play LV Titanium platform</a> enables one-person installation, cuts setup costs and space.</p>

Designed to last 30%

<p>reliability improvement and 12-years lifetime extension <a href="https://new.abb.com/news/detail/116623/paper-mill-improves-reliability-by-around-30-through-abb-drive-modernization-service">at a paper mill</a> via ABB multidrive modernization.</p>

Designed to last 10-year

<p>lifetime extension of the wind tunnel for <a href="https://new.abb.com/news/detail/121133/abb-drive-modernization-gives-nasas-wind-tunnel-a-new-lease-of-life">NASA at its National Transonic Facility (NTF)</a>, by upgrading select components inside the existing footprint with the latest ABB technology.</p>

Designed to outperform 4,000+ kg

<p>of CO₂ avoided each year and 2,560 € in annual electricity savings. <a href="https://www.abb.com/global/en/areas/motion/campaigns/ie6-synchronous-reluctance-expanded-range">By switching from IE4 to ABB IE6 Hyper-Efficiency SynRM motor and drive</a>, customers enjoy a magnet‑free, rare‑earth‑free, 98% recyclable design that pays back in months.</p>

Designed to outperform 99.13%

<p>energy efficiency achieved. <a href="https://new.abb.com/news/detail/126290/abb-motor-sets-new-world-record-by-achieving-9913-energy-efficiency">ABB’s large synchronous electric motor created for a steel plant in India,</a> helps the customers reduce electricity usage, operating costs, and total cost of ownership.</p>

Designed to outperform Up to 30%

<p>energy savings through ABB’s strategic investment in <a href="https://new.abb.com/news/detail/131643/abb-invests-in-octaipipe-to-partner-in-ai-optimized-energy-efficiency-for-data-center-cooling">OctaiPipe</a>, a UK-based innovator in AI-driven software for optimizing data center cooling systems.</p>

Designed to be reborn 99.4%

<p><a href="https://new.abb.com/news/detail/129586/abb-unlocks-novelis-circular-edge">material recovery achieved</a>. Remaining 0.6 percent directed to waste-to-energy plants, 0 to landfill.</p>

Designed to be reborn 30‑year

<p>truck life extension, by <a href="https://new.abb.com/news/detail/115852/nuh-cement-and-abb-complete-retrofit-of-haul-truck-from-diesel-to-zero-emission-fully-electric-propulsion">NUH Cement</a> with ABB electric retrofit, while cutting ~100,000L diesel and 245t CO₂ annually.</p>